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Category Archives: Advertising
Happy ‘Facebook Like Button’ Halloween!
Posted in Advertising, Other Stuff
Tagged advertising, Blood, creative, facebook, halloween, Horror, like button
Explosive Water Projections
Jordan Melo M8 shoe launch
I have been a fan of the latest common trends in ambient advertising that mainly involves the two popular building projection and flash mobs. If you are not familiar with these methods just click the links to see some earlier blogging to give you an idea.
However it can be argued that these methods are over used to death with countless series of successful and cheap campaigns from big clients such as T-Mobile, Samsung, Visit New Zealand and many more around the globe.
Why it was only back in 2010 when T-Mobile won the TV Ad of The Year award with their ( at the time) relatively new flash mob ideas. Now it only seems it would be inevitable that an agency would like to find a new way of performing an ambient piece whilst the craze is still popular with audiences. After all, once the initial stunt has been performed, social and online media spread the word on the cheap so idiots like me blog about them and do all the hard work for the agency.
I don’t believe the idea of water projections will be as revolutionary as the original flash mob ideas but it is still very cool to watch.
” Coupled with what looks like a fun party on the Hudson River, this is a dramatic way to launch the next evolution of the iconic Jordan shoe.
The weakness of events is that only a few people get to experience them. 18,000+ people have already experienced this event thanks to YouTube and social channels. Nice one.” – Ben Grill, RADvertising.
Posted in Advertising
Tagged advertising, Ambient Advertising, Flash mob, Hudson River, Jordan, Jordan Melo, New York, nike, Projections, viral, youtube
Over ambitious dad attempts jumping a stair set on a fixi bike
Hilarious little video advertising home insurance from jequittemesparents.be featuring some Shoreditch-like guys on fixi bikes and an over ambitious father. It’s nicely lit, shot well and made me laugh – I hope you agree.
Via Fubiz
Posted in Advertising
Tagged advertising, Fixi bike, funny, home insurance, jequittemesparents, Shoeditch, video
Compilation of the (hilarious) Mac Vs PC TV adverts
Following on from my post this morning with tributes to Steve Jobs, the Apple CEO who died yesterday, take a look back at this compilation of hilarious “Get A Mac” adverts from a fe years ago with a personified Mac versus a personified PC.
As well as making me laugh out loud, it makes me wonder why people use PCs. Does anyone know why they do?
See the British version of the Mac Vs PC adverts, featuring David Mitchell and Robert Webb from Peep Show, below.
Posted in Advertising
Tagged advertising, apple, creative, macbook, macintosh, pc, TV, Windows
Hot girls explain the rules of rugby in the new Lynx advert
I live in Twickenham, the home of English rugby, and I’ve been watching quite a lot of the 2011 Rugby World Cup in New Zealand over the past couple of weeks. Recently, I was shocked to discover that a large number of my friends don’t give a shit about rugby as they don’t understand the rules.
So, this post is mostly for them (but I expect you may enjoy it too) to help them understand and appreciate this beautiful game through the medium of scantily clad ladieeeez.
Posted in Advertising, Other Stuff
Tagged advertising, creative, funny, Hot Girls, Lynx, Rugby, video
Old adverts that would NEVER make it past the ASA now
Let’s face it, they’re all hilarious – but which is your favourite of these rather funny adverts? Mine’s the one above, read it – it’s one of the funniest adverts I’ve seen ever, ever.
Via a chain letter I got from my mum!
Posted in Advertising, Other Stuff
Tagged advertising, advertising standards authority, ASA, creative, funny, vintage
The (shit) English version of the (good) US Lucozade advert
I wrote about (the amazing) Lucozade advert for ‘Sport Lite’ a while back (here, and at the bottom of this post) with a load of rad skateboarders and hot girls in California but has anyone seen the new Lucozade advert shot in the UK? Take a look…
Man it’s shit. It was released a whole month ago but it’s so uninspirational and unfantastical (and a little bit annoying) that you probably missed it. It was one of those ads I saw at the time but wasn’t captivated by it enough to notice (or care) about the brand until the other day when I realised it was a crappier version of the gnarly sun-kissed Lucozade advert released before.
I don’t know why it’s shit – other than the tune that everyone was listening to 10 years ago, the grey tone and the unoriginal Jackass style strunt with the band skating down a hill. Well, I mean I don’t know why they made it shit.
I guess it’s because the first (good) one (featured below, with 1 million more views than the one above) was probably made in the US with a massive budget and then the client came to the UK agency and said “hey look what this shit hot agency did with shit loads of our cash, now go away and make an shit hot ad like this with this tiny, weeny, little budget” – but I’m speculating, anyone know what the score is?
Am I the only one that thinks the new Lucozade advert is shit compared to the first one or not?
Posted in Advertising
Tagged advertising, buck rodgers, creative, feeder, lucozade, lucozade advert, skateboarding
Nike is Back to the Future of footwear
So what happens when a sports giant decides to team up Hollywood?Thats right! Major movie product placement and obvious merchandise plugging.
But that was the past. This is the future. Behold Nike’s new limited edition 2011 MAG trainer as made famous by, you guessed it Back to The Future. But this time it’s for Charity!
150 of ’2011 MAG’ trainers are being sold off everyday for 10 days by Nike on eBay, with the money raised by the auctions going straight to The Michael J. Fox Parkinson Research Foundation.
After only re-watching the original Back to The Future by chance this weekend it came as a shock to me by how much Parkinson’s has affected Michael J.Fox, who for obvious reasons in recent years wishes to stay out of the spotlight. Like me, it will come as a massive shock to those who remember his youthful portrayal from the 1980s.
See Michael’s personal message below.
I believe this is a great way in a celebrity obsessed culture to highlight the impact of various diseases, and to raise money for a product that is just simply awesome. An instant hit for any fan of the series.
You can auction for them here.
See the original trainer from Back to The Future 2, in action below.
Posted in Advertising, Other Stuff
Tagged Auction, Back to the Future, Charity, creative, ebay, Hollywood, Michael J Fox, nike, parkinsons disease, Product placement
Flashmob Kicks Off The Rugby World Cup 2011
In preparation for my travels to New Zealand and Australia this November I have kept a keen eye out for any news, advice or info surrounding my upcoming adventures.
I have particularly been looking forward to The Rugby World Cup that kicks off in New Zealand’s largest city Auckland, on the 9th September.
Not only because I love a good ole game of Rugby, but I am hoping that the coverage will really showcase New Zealand’s picturesque landscape, and give me a small taster of video insight to the country I am about to explore.
Alongside the traditional above the line campaign you would usually find with an approaching World Cup I really like how the Kiwis have promoted the competition by virally spreading spontaneous public performances of the famous Haka performed by the All Blacks before kick off.
Malcolm Mulholland, a rugby historian, says the haka are a great example of traditional Māori culture meeting modern technology.
“They are organised by Māori, exhibit Māori culture, are being done in a modern way and get crowds to stop what they’re doing and appreciate an aspect of Māori culture,” he says.
To add a twist to the tail, the flash mob group performing the haka have been mostly performing around their bitter rivals’ turf across Australia, bring traffic and shopping centres to a standstill.
This is a confident showcase from New Zealand, who once again find themselves favourites to win the Webb Ellis Cup despite not actually winning the trophy since the tournament was last held in their own backyard in 1987.
In Conclusion… C’mon England, stuff the lot of them!
Posted in Advertising, Other Stuff, Travel
Tagged Australia, creative, flashmob, Haka, New Zealand, New Zealand national rugby union team, Rugby, Rugby World Cup, tourism, viral, Webb Ellis Cup, World Cup
Gymkhana Four, the DC Shoes Megamercial featuring Ken Block
Check out this waaaaaaay awesome DC Shoes Megamercial ‘Gymkhana Four’ featuring stunt driver Ken Block and shot with the help of a bunch of GoPro HD cameras.
Posted in Advertising, Other Stuff
Tagged advertising, creative, dc shoes, Go Pro Camera, ken block, megamercial
